About Us! United's History


Over 20 years ago, we at SF United set out to build a club and a community that recognized and realized the potential in every child in San Francisco through soccer and teamwork. SF United FC was built on the most humble of origins, where its mission, vision, objective and goal were to create a place where children could feel like a part of a team/family bigger than themselves.. Without a doubt, we feel that this has given us our unique identity that separates us from most clubs. Community and belonging are everything when it comes to a child’s development on & off the field. After having thousands of children come through our programs, who have grown into teens and young adults, they have maintained the morals and values that we instilled in them through the club. These include discipline, sportsmanship, respect for others, and teamwork. We remain true to our standards of an environment where players can grow, improve, mature, gain confidence, and overcome adversity. Above all feel that we can compete and have fun simultaneously. We are happy, pleased, and at ease to say MISSION ACCOMPLISHED!!!


SF United FC has a very personal commitment to professionalism and honesty to each player and family. We maintain a community where we all can feel equal. Where this beautiful sport can facilitate lifelong friendships free of social, culture or economic distinction.


The club’s staff members represent this diversity that we strive for. Our coaches and staff come from many different backgrounds and upbringings. We represent a multitude of different countries such as El Salvador, Haiti, Iran, Mexico, Argentina, Brazil, Uruguay, Nicaragua, and many more. This includes proudly helping those out  who are in real need, such as children in hospitals (donating toys) and donating clothes and sport materials so that children all over the world that do not have the means can also enjoy this beautiful game.


We are fortunate to have coaches who really LOVE and identify with the club. We are always doing in house training for our coaches, as well as supporting them to continue their coaching education in order to grow in and away from the game. Please know that the only thing the coaches have in mind every time they go to the field is how they can help your son or daughter grow alongside them.


SF United FC is a club that counts many, many league and tournament wins, showcases, state cups, president cups and regional league games just to name a few. Among its many accomplishments, though, this is not what matters most to us. Helping spread the love of this beautiful game and using it as a tool to build community is everything to us. We have always promised and ensured that every player is nurtured and develops the grit, resilience, discipline, respect and sportsmanship that serve the players on and off the field throughout their lives. With thousands of alumni from over 2 decades of competitive play, we know our players have the values, love for the sport, skills and drive to make the most of the wonderful opportunities ahead of them.

Cost For 2022/2023

SF United FC is focused on providing the best service possible. We understand that apart from the time commitment it is a huge financial commitment that families need to plan for. Below is a detailed chart of the annual fees for the club and everything that is included so you can compare with the rest of the market as we know others show a fee but it does not include everything. We have an obligation to the community to be transparent in our fees. We also feel strongly that no kid should be deprived of the wonderful experiences this sport brings due to financial capability, so the club every years allocates a budget to give kids scholarships/financial aid to ensure everyone's participation.


Services Developmental Program Pre-Comp Upper House/NorCal Travel NorCal Travel (Premeir or Higher)
Professional Coaching x x x x
Referee and field cost x x x x
Fall and Spring League Games x x x x
Fall and Spring 1 Day Training x
Fall and Spring 2 Day Training x x x
Winter 2 Trainings Per Week x x x
Winter 1 Day Training Per Week Only x x
1 Tournament (2014 and Up) x x
Team Training Week (5 full days at the end of July 9am-3pm) x x
1 game filmed per season (Fall and Spring) x x
1 custom club logo soccer ball x x x x
2 player evaluations per year x x x x
High Level Injury Prevention, Strengthening and Conditioning Program (Optional fee TBD)
COST $1,600 $2,000 $2,900 $3000 (Pre NPL&NPL incurs additional fees)

*** As you can see we include everything in our fee such as (1 tournament, week long summer training camp, etc) In order to fulfill the club's philosophy of  player development, the players must participate in all that is included in the annual fee. In order to make it more feasible for our families the club bundles up the pricing to absorb some of the cost in stead of having our fees lower but charging extra later for what we feel is necessary  in the true development of our players. ***

What People are saying about SF United

SF United has been a great experience for our daughter and our whole family.  The coaching has been great and all of the girls on the team have a wonderful time together.  Our daughter loves playing goalkeeper and with the specialized training she gets, she has really progressed.  Big thumbs-up!

When we came to San Francisco United, it was like a breath of fresh air.  Everything was so organized and the families we met were nice and helpful.  Our son really likes the coaches and the success he and his teammates have had.

Can't say enough about how great it's been with SF United.  Both our children play for different teams on the club and they love it!